A company always tries to make such ads which can allure and captivates consumer and raises curiosity about the product and thus urging to buy it.On the other hand there are certain ads which may or may not push the product sale but always leave a lasting impression in the mind of consumers and thus forming a brand image for the company.Recently the Oscars of Advertising ,56th Cannes Lions International Advertising festival was held in France,.Here is a list of Best 9 commercials who bagged Gold Lions in the Film Lion category and was acclaimed from all the segments of Industry,
The most popular and craziest idea of all is the Philips 21:9 Television CAROUSEL ad for a marvelous cinematic experience.Created by Director Adam Berg and Stink Digital,Amsterdam this film won Grand prix Award(Every category awards a grand prix to the best Ad of that category)
James Boag beverages made from the pure water of Tasmania River, a place where only good things happen.These pure waters are special, something goes in there, comes out different. But in a good way.
LOVE DISTANCE, ad film on condom manufacturd by SAGAMI RUBBER INDUSTRIES and created by GT Tokyo, JAPAN smartly showing that even love needs a certain distance,a distance of 0.02mm claiming to produce the World’s thinnest condom of 0.02 thickness.
MTV Choose or lose voting awareness ad asking youth to vote more and more as for every 2 old person voting a single young person comes out to vote reflecting the apathy of youth towards Election process.
T-MOBILE dance ad made by SAATCHI & SAATCHI London where everyone present at the Liverpool Street Station danced and shared this moment by capturing image or talking on phone with their loved ones on T-Mobile. After all Life’s for sharing.
THE TIMES OF INDIA ad reflecting a short satire on the life of a giant cardboard cutout character, through the course of one day in the life of Chennai. A roller coaster of a journey through the ups and downs of cinema and politics, the two sides of almost every actor in the Cinema Cutout Capital of the world Madras/Chennai. The world’s largest English daily celebrates the 369th Birthday of this Cinema City with the First Ever Video Release of Tamil Super Hit Track Naaka Mukka created by JWT Mumbai,India.
The Breast Cancer Research Trust has one focus: find a cure for breast cancer. It’s one of the leading killers of New Zealand women, so curing it would help huge numbers of women live longer. This TV spot tells that story, by showing a woman dying exactly as all women should at an older age and not at a young age due to cancer appealing public to raise and donate fund for the research programme.
Autobahn Army Road Traffic Accidents Campaign appealing Army personnel to drive safely as more and more British Army men are dying on roads due to rash driving rather than earning the status of martyr.