Brand History : Story behind Logos of World’s biggest Brand

by sidsue4364 on June 1, 2009

Brand’s Logo have been a distinctive  symbol for us, also they bring style, elegance to the products,  as said first impression is the last impression, don’t you visit a brand if the logo is catchy, or appealing. However has anyone  ever  thought how these brands have completed their journey, here is some insight to this.


Apple : Everyone knows iPods and Mac , well does anyone know how this brand came up, well ! once Steve Jobs was eating an apple and suddenly observed it carefully, today that eaten apple might cost you some million dollars, what might be of some cents.


Chevrolet : US leading automobile manufacturer , after the owner William Durant, who had been forced out of GM in 1910. He planned to bring a new logo and took his idea from bowtie, used by waiters in hotel. Sounds cheap but its fact , in fact the logo is just sheered version of bowtie.

mcdonalds-logo2 McDonald’s : Its logo was introduced in 1962. It was created by Jim Schindler to resemble new arch shaped signs on the sides of the restaurants. He merged the two golden arches together to form the famous ‘M’ now recognized throughout the world. Schindler’s work was a development of the stylish ‘V’ logo sketched by Fred Turner, which was conceived as a more stylish corporate symbol than the Speedee chef character that had previously been used. The McDonald’s name was added to the logo in 1968.


Nike : Sports giant, well this would be the most funny of all of them, guess who might have designed this logo , it was Caroline Davidson who did it in 1971, a student at Portland State University and designed the logo for just  $35.00, Poor guy!!!


Levi’s :  This brand is known to every one, do you know that Levi’s manufactured it jeans for Coal mine workers, sounds strange but that’s true. Imagine a coal worker might have the same brand logo as on your jeans.

Well there are many brands and each have their own tale, but next time when you buy these brands you have something to share with your friends about their logo and its history.

If you enjoyed this post, make sure you subscribe to my RSS feed!

{ 11 comments… read them below or add one }

S.Pradeep Kumar 06.02.09 at 12:47 am

Hey Interesting post buddy…

Can you tell me how Microsoft’s logo came up ? ;)

Just curious ! :D

S.Pradeep Kumar’s last blog post..Beware Of Social Engineering Attacks

rahul 06.03.09 at 4:22 pm

hmm…. interesting to know about all those stories behind LOGOS.

rahul’s last blog post..Fun By Earn Report For May

Ashish 06.03.09 at 5:01 pm

Thanx guys..
@ S pradeep Kumar.. Microsoft logo was inspired by Pac-man logo(poker man game)..and has a slash between the o and s to emphasize the “soft” part of the name and convey motion and speed.
and windows XP logo consists of 4 different colors having significance of their own.

Chetan Gole 06.07.09 at 7:22 am

Nice info dude.

Chetan Gole’s last blog post..Download Microsoft Bing ringtones – Free ! (Official Microsoft)

Ashish 11.30.09 at 10:00 pm

@sameer oops!! Thanx fr d correction buddy…

siddharth gupta 12.02.09 at 10:54 am

thanks guys u appreciate my efforts
.-= siddharth gupta´s last blog ..Secure Sciences ? =-.

sandeep.avula 05.19.10 at 1:09 am

exelent explanation of every thing that we dont know the reasons…………

Nagz 05.29.11 at 8:22 pm

Very good post on the history of the brands. Keep posting the good informative articles… There are some stories behind brands on this .
Nagz´s last blog post ..
Story behind logos

Ekta tyagi 07.14.11 at 11:51 pm

nice to know all abt these logo’s

Ashish 08.11.11 at 3:45 pm

@ekta :)

Munnira Sheikh 03.22.12 at 1:04 pm

very interesting information. how can we get more of it? like ok pepsi, coke and nandos :) Good effort. keep it up!

Leave a Comment

You can use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

CommentLuv badge

Additional comments powered by BackType